When choosing a mark, remember that you will be living together for a long time and that your brand will grow over time. Choose carefully, because a trade mark is the legal embodiment of everything your brand stands for.
Great brands start small. If you've got an idea and you're serious about a business, you need a plan. You also need a trade mark and should think about ways to protect and capitalise on your innovations.
Trade marks multitask
It takes genius, faith and perseverance to create a brand
All the value of a brand – its philosophy, its values, its know-how, its staff, its products, its intangible assets – is encapsulated in one symbol: its trade mark.
Trade marks capture the essence of brands and the energy, investment and know-how that goes into them. If you're serious about your brand, you must develop your own trade mark.
They said: why didn't anyone do this before?: just go – go for it!
When we started out we felt that it was a big product! It should be in shops at an affordable price so that the young generation could start playing it and start inventing a new language!
We set up CO2Logic in 2006 and specialise in calculating, reducing and offsetting CO2. We registered our trade mark through a contact for all the EU countries, which we found to be good value for money.
Strategic plan 2020
What do love and IP have in common?
OHIM Academy Learning Portal
Promo Pan European Seal Foca